Communication in organizations: A case study of communication tools application

Abstract

In this paper, we try to apply some communication tools into anonymized organization that indicated some problems and lack of effective communication. The analysis of inner environment of the organization, based on interviews with particular stakeholders and SWOT analysis, showed some key aspects, that should be enhanced and solved at the managerial level. According to the findings, proposed communication tools have been implemented into organization. Realized evaluation interview with top manager of the organization revealed the enhancement of inner communication flows and overall better environment in the organization.